（FBI Warning：本文涉及的Banana Fever/汝工作室由美籍华人于美国洛杉矶依法设立，服务于美国成人影片市场。在特定国家/地区制作并传播AV仍属违法行为，请严格遵守当地法规）
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Q1：We all know that the first step in starting a business is to think of a catchy name. 汝工作室/ Banana Fever Studio sounds very good. How did you come up with the name?
A：Thank you for that lol. When we were initially trying to come up with the name, we wanted it to be ambiguous, like a name when you see it first, you won't be sure about it's related to adult entertainment industry. It's that effect that it might be porn but it might not be. Kind of like a cold word, which isn't direct. But for people really know what's going on, they get what it means.
That was basically the guideline we were following when trying to make a name. BananaFever fits all those purposes. BananaFever is like the opposite of yellow fever, which means guys who like Asian girls. So you get the point here hehe.
In terms of 汝工作室, we got this name from a Chinese American friend of mine. We wanted the Chinese character of 汝，because we were told that in Chinese the character consists of two part. One part is water and the other part is woman. Water splashed on woman, you get the point here hehe. As a matter of fact, we filed for trademarks protection for both BananaFever and 汝工作室 for the business.
Q2: Could you talk about your Team (and the background)? How your team is formed? Who came up with the idea of setting up Banana Fever Studio and how did this idea come out?
A: A few years ago we just started noticing Asian male porn is very underrepresented. At that time, there were a couple pro Asian male adult sites out there with the same vision but never really made the wave.
Initially we got the idea from AsianSchlong and we carry the exact same vision to make a stronger presence for Asian male straight dominant porn in the western environment. The guy behind AsianSchong is also a great friend of mine. Life stuff happened, their site went down but they want us to be sure to carry this mission forward and we promised them we will be carrying this forward. We got a lot of help and advices from him as well. We want to thank him and his site for paving the way for our future success in promoting Asian male straight dominant porn. Without him and his site, BananaFever - 汝工作室 won’t be where we at today. So thank you pioneer!
The owners of BananaFever who are much older and are also my good friends decided to invest some funds into this business and see if we can establish something sustainable to represent Asian male porn. They are both friends of mine and they reached out to me knowing that I happen to have some connections (mainly model agencies) in the adult entertainment industry in the US. I just told the owners that with my connections, we can make this happen as long as upfront investments is there.
Basically we got some initial upfront investment from the owners of the business and just got started. I hired my webmaster to start developing the website. Then I hired a couple male talents to start shooting contents for us. At first, it's just POV shoots since they cost less. Gradually things all got picked up. We got a couple more male talents on the team. After that it's just a matter of keep producing contents and stay consistent.
To be clear, the goal of setting up BananaFever isn't for profit at all. Owners made it very clear that as long as they make their initial investments back, their financial goal related to the business is achieved. Our owners have made all their initial investments back. That said, the financial goal has been completed. At this point of the business, we just invest all our business revenues back into the business. We invest in spending more to get better quality talents (we always look for the hottest faces in the industry). We invest in spending more on equipments and photographing. We invest in spending more on site infrastructures. We invest in spending more on marketing to get more people to know us.
We just want to make presence for Asian male porn in the western environment. This underrepresentation of pro Asian male porn has to stop.
Believe or not, pro Asian male porn actually does not make much money. I know a couple sites in some other niches their main models are actually Asian guys but they don't show face, they don't say they are Asians and they never promoted as "Asian male porn site". They all make tons of money from the general western audiences who are actually willing to pay for porn. If we are in this business for money, then we will never label us as Asian male porn site. Targeting other niches and promote it to the general non-Asian audiences will make us way more money than promoting Asian male porn to only the Asian audiences, who generally don't pay or are not willing to pay for porn.
This is just a sad truth of Asian male porn but we're fully committed to promote Asian male porn regardless whether it makes money or not, as this business is not profit driven and we will never forget that.
We know our audience want to see more, even though the majority of our audience is not willing to pay for it. That's okay because we have already made the business sustainable because of a very small percentage of our audiences who are actually down to pay and support us. To that small percentage of paid members, we thank you for your support.
Q3: Where did Banana Fever Studio's startup funding come from? How much does it cost to make an AV (cost components) in the US?
A: All of the startup funding is from the two owners of the business. Now we have people approaching us for investment. We could be looking into options of taking on investment in 2021.
It's really not cheap to do this business. Per shoot you are looking at $3000-$4000 depending on the talents (girls and guys), crew members (photographers, production assistants and editors) and location rented. Then on top of that you will need to pay insurance, licensing, business permit, website hosting, bookkeeping, marketing and etc...
Upfront investment one should be looking at at least $250,000 plus to start. Ideally more than that to be safe. Lots of loopholes that can create huge liability which will make small and new companies to sink. Anyway, the key here isn’t really the money. It’s more of the connection in the industry that will make the difference.
Q4：What is the process of shooting an AV in the US? How much time does it take? What is the production capacity of Banana Fever Studio now?
A：We have ongoing business relationship with various model agencies across the adult industry in the US. We book the female talents from them, set up the date, book the location, then just have our male talents and photographers show up on set and get down to the business.
Turnaround time is probably around 2-4 weeks per shoot. We have 4 regular male talents shooting for us right now. All of them are Chinese Americans. Brandon is our POV guy and he doesn't show face when he shoots since it's POV. James, Alvin and Yetieater all show face all day and night when they shoot.
Q5: As a newly established AV label, how did Banana Fever Studio persuade porn stars such as Lena Anderson, Melody Marks and Whitney Wright to join?
问：作为一个刚刚成立的AV厂牌，汝工作室是怎样请到诸如Lena Anderson/Melody Marks /Whitney Wright这样的大牌明星合作的？
A: Adult business is not friendly to new comers at all. Usually new comers all already have some sort of connections before they even start. Adult model agencies simply just won't book their girls with random new companies/websites. The only reason they book their girls with our site initially is because I know a few friends working as model agents personally at the time already.
Connections and reputations in this business is the key. If you don't know anyone in adult industry in the US, you basically can't get anything done or even started. We now at the point we can basically book any girls from any agents.
Q6: Can you introduce the cooperation mode with Pornhub? Could you get advertising revenue from Pornhub? (Similar to YouTube?)
A: Unfortunately, we do not get ads revenue share from PornHub. We do get revenue share from XVideos, but the ads revenue share with XVideo is far below YouTube's ads revenue share with YouTubers. I'm not sure why but posting on porn tubes just not going to make as much as posting on YouTube lol. For example, we had about close to 20 millions views on XVideos and so far only got close to $1000 ads revenue share from them. Negligible.
So our main revenue is the membership subscriptions. Ads revenue doesn’t add much at all at this point.
Q7: In China, the wave of SHEconomy is on the rise. Will your Studio consider shooting the AV for the female market in the future?
A: Yes. We will definitely try to ride the wave of SHEconomy. As a matter of fact, we actually have 8-10% of our paid members who are female. I was surprised by this fact but it's true hehe. Nothing is in the form yet but we're thinking more and more now to try to cater our female fans as much as possible.
Q8：Last question, is it really difficult for Asian boys to date Western girls in the US? What advice do you give them?
A: I personally don't think so. To me I feel it's just this myth in people's head. People always complain about "bad" stereotype of Asian males in the western media. That's something we cannot control. But if our guys don't present themselves anywhere near those "bad" stereotype, it should not matter at all.
I'm really not the best person to get dating advice from lol. But if I have to give something, I’d say don't give a fuck, don't think too much about women, don't take it too seriously in terms of girls. Invest in yourself and work on getting better from all aspects of yourself. Women will just come later. It doesn't matter they are white, yellow and black... lol